New York is super quiet and super sleepy this week. The gym is empty, Starbucks is quiet, and even the overpacked and sardine-ifying (is that a word?) 6 train is peaceful and, dare I say, serene? It’s one of those post-July 4th summer weeks when a majority of your work emails bounce back with “out of office” messages and your Facebook feeds show perfectly cropped and sunshine filled vacay pics. I love a quiet (and sleepy) anything so I am loving this sleepy NYC week. And while I would also love a long vacation and accompanying long massage, I am celebrating my quiet city today with a Diet Peach Snapple in my hand and WNYC livestreaming on my computer. All is good.
Coachella as an event/cultural fashion happening has become one of the most important places to view beautiful young things in their natural environment. When I lived in LA, we ended up booking a vacation in Palm Springs during Coachella. It was several years back at a time when Coachella was only just becoming a “thing.” I was literally amazed at the lithe, beautiful young desert dwellers attending the concert. They were wearing amazing hippie-chic clothes, flowered crowns, tanned bellies and legs all out and about. These looks are now immediately associated with Coachella, and retailer windows are stocked with Coachella-ready cut off jean shorts and belly-baring tee’s. For those of us nearing 40, the truth is that we can’t seriously consider these looks. So, its my job to translate them into something comfortable and wearable– sleepwear! Our spring line (May market!) will have little crocheted details, fun little rompers, and colors that are inspired by desert sunsets. It’s a nod to the big Coachella trends, for those of us who can no longer bare our bellies.
Part of selling sleepwear also involves being a connoisseur of pajamas and the entire look we put together when we lounge and sleep. Our team is forever talking about the styles we are loving, if they were comfortable all night, if the buttons bugged us in our sleep, and if the waistbands were too tight or just right. We all take our nighttime ensembles (i.e. Dream Lounge pjs) pretty seriously and are critiquing and test-driving our pajamas all the time. A key element of the nighttime “look” is hair. The perfect bedhead is an important part of completing the relaxed, comfy, cozy pajama aesthetic. Because my hair is pretty far from perfect, when I find a product I love, I tend to stick with it and share it with others. So I must share my secret to great bedhead. It’s Fructis Damage Eraser. I can’t explain how or why it works in this way, but it literally gives my hair bounce, shine and body- even after 2 nights of sleeping on my style. I am obsessed because it ensures that you wake up as adorably as you went to sleep. And who doesn’t want that?!
It was a classic “only in New York” moment. I boarded the M4 bus at 34th and Madison with the intention of quietly (if not quickly) making my way uptown after work. An older woman in a street-length fur coat and hat was waiting at the stop with her dog in a stroller. While I love animals, I have a hard time with dogs in strollers. Something about this just isn’t right. Dogs are meant to run free, or at least walk with a lease through the streets of Manhattan. To top it off, said dog was wearing pajamas. Full-on pink dog pajamas. What was interesting about fur coat clad woman and pajama dog was not just the whole stroller dynamic but the fact that once the two boarded the bus, our fur clad friend refused to break down her stroller. She kept is stationary, in the middle of the bus aisle and took her seat. Now, being a mother of 3 who takes the bus often, I am the queen of the stroller breakdown. It’s not easy. In fact it really stinks, but it is a necessity when you are riding a bus. You can’t block the aisle or other passengers with your open stroller. While some rolled their eyes and others huffed, noone confronted the woman until the bus started getting packed. Not only could no one get past the stroller, people couldn’t get on the bus. The bus driver began announcing that she must break down the stroller. Fellow passengers offered to help her. But she just yelled out “He doesn’t want to get out!” at everyone. Essentially, the pajama-clad dog would not be moved. Once this statement was made, I couldn’t help but eyeball the dog. Dressed in cozy pink pjs and lounging in a blanket fluffed stroller, I guess I wouldn’t want to be moved either. Isn’t that just the thing about pajamas? It’s like, they just don’t require you to do much more than be comfortable. No unnecessary buttons, no tight waistbands. Nope. Just comfort. So on some levels, while everyone was exercising the anger reserved especially for those who mess up their EOD commutes home, I secretly understood this dog in a stroller. As someone who works in PJS, how could I not?
Chalk this up to the fact that sportswear trends generally hit the sleepwear market 1-2 years after they completely take over the fashion world. Sleep leggings are having a moment. I personally love the idea, but this is mainly because I am a lounge girl and wear my pjs to hang out in while I generally sleep in something much more like a tank top. Sleep leggings look cute with the drape-y, plush and cozy tops that also seem to be also taking over the sleepwear market. I was recently obsessed with the look and feel of the plush top (right) at my gym. So lounge-y. So sleepy. So perfect with sleep leggings. I predict everyone will be seeing lots of these in 2015.